“People don’t believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.” ~Seth Godin
For maximum impact and momentum, you need a tribe.
“People don’t believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.” ~Seth Godin
Those are some powerful words from guru, Seth Godin. They are also unforgiveningly true.
So Godin poses the following questions:
- What is the best way to join the conversation that is already taking place in the minds and hearts of your tribe?
- What is the best way to seek out members of your tribe that have the same beliefs as you?
He argues that we don’t simply recruit or organize people who believe in a particular cause and want to take action but that we engage people who ask, “what’s vitally important and how soon can we start?” Then give this newly formed tribe a path, coordinating and reinforcing their actions.
Amplify the…
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Hi. Thanks for following my blog, sharing my content and your thoughts.
Very thought-provoking concept, Sherry. We have so much information hurled at us, that we have to close the blinds and shut the door to prevent having our heads explode. Thus, we need to rely on a few, select others to help us structure what information we believe. I also think there is a blog out there about communities. They provide a larger but less intense screen for what information we can digest but also provide a screen for what services we trust. Look forward to more information from you.
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